Sydney Sweeney star of Euphoria and Anyone But You has dropped a wild new product with Dr. Squatch dubbed Sydney’s Bathwater Bliss. This $8 limited-edition soap out June 6 uses real drops of Sweeney’s bathwater from a 2024 ad shoot. The quirky move has fans pumped and critics heated. Here’s the full story.
What’s the Deal with the Soap?
Sweeney’s viral 2024 Dr. Squatch ad as a Body Wash Genie led fans to clamor for her bathwater. She leaned in creating a soap with pine bark sand shea butter and actual bathwater. It boasts a Morning Wood scent of pine and fir. Only 5,000 bars will hit Dr. Squatch’s site on June 6 at noon EST each with an authenticity certificate. Sweeney told GQ it’s a fun nod to her fans’ weird requests. You can also enter a giveaway on Instagram through June 5.
Fans Love It Critics Don’t
Fans are all in. X users call it a smart play joking it’ll “get guys to shower.” Some compare it to Gwyneth Paltrow’s Goop stunts. But critics aren’t buying it. Instagram posts slam it as “gross” or claim it plays into Sweeney’s over-sexualized image. One user said “Sydney’s great but this crosses a line.” It echoes her 2024 Variety comments about public obsession with her looks: “People think they can say anything about me.”
Why It’s a Big Deal
The soap boosts Sweeney’s growing brand deals with Kerastase and Jimmy Choo. It also pushes Dr. Squatch’s mission to get men using natural products. After splitting from fiancé Jonathan Davino Sweeney’s owning her moment rocking the Met Gala and gearing up for a Coal Miner’s Daughter musical.
What’s Next?
With only 5,000 bars expect a frenzy on June 6. Sweeney’s keeping busy with films like Americana. This soap’s got everyone talking love it or not. Follow Nuzpost for updates.
